New! How America Shops®
Goodbye Routine! Hello New Trips:
When selling brands in stores do not increase sales, then what’s a brand, and a store, supposed to do? Shoppers say – get back to basics. Shoppers have a narrow and specific idea of what a store should be and it is all about getting the shopping job done fast and efficiently – with no aggravation. They want to get in and get out and move onto other things in their lives.