Building Shopper Loyalty in a Digital World with Peter V.S. Bond | EP26

Banner featuring Peter V.S. Bond and Wendy Liebmann
In this episode: Wendy Liebmann talks with Peter V.S. Bond, VP of CPG Strategy and Development for Fetch Rewards, about whether it is possible to build shopper loyalty today, and how important it is to understand where shoppers are on their loyalty journey. They discuss: The critical components retailers and brands need to build loyalty ... Read more

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