WSL Search Results
Big Brands Still Matter - Stop Being So Defensive
Small brands are gaining trust and influence on the store shelf, but can retailers just walk away from big heritage labels? Not likely. Shoppers want access to both small and big names, our research shows, but for different reasons. Here’s how adventure, and even self-expression, factor in, and how some...Learn More
The Challenge: Brands on The Door vs. Brands on The Floor
When it comes to brands on the shelf, research shows that some shoppers will swap stores to get the brand they want. When those brands are private label, the retailer has an opportunity to use them to boost the value of the name on the door. That’s never been truer....Learn More
Beauty Seeks Role in Future of Drugstores
By Faye Brookman | WWD Article – April 20, 2018 Pharmacy, in-store clinics and other health-care initiatives are altering the drugstore retailing landscape. What role will beauty play as drugstores evolve to a more health care-centric format? The question is whether CVS’ $69 billion acquisition of health insurance giant Aetna;...Learn More
Bloomingdale's Bets Big on Millennials Beauty with Glowhaus Concept
By Ellen Thomas on August 17, 2017 | WWD Article Eight-hundred products from 30 brands are going into a Millennial-targeted beauty department, located on the retailer’s contemporary floor. Does Bloomingdale’s hold the master plan to bring Millennials back to department store beauty counters? Not quite — instead, the retailer is...Learn More