WSL Search Results
Unpacking the Nuances and Needs of the ‘New Value’ Shopper
Amid post-pandemic shifts in how consumers buy goods, stubbornly high prices and a squad of ankle-biting retail competitors, WSL Strategic Retail has been researching how today’s shoppers think about “value.” Specifically, how their definition of value guides what they spend their money on – and won’t – as well as...Learn More
How Brands Can Achieve Shopper Loyalty: It’s All About Caring
The food and beverage industry, all CPG for that matter, faces trust issues in 2025, and it presents competitive risks for national brands. WSL shopper surveys show that most consumers feel manufacturers care less about quality now than they used to. Shrinkflation and higher prices add to trust issues. Here’s...Learn More
The Future of Brands, Retail, Innovation, and Work with Joanna Jensen | EP87
In this episode: Wendy Liebmann talks to Joanna Jensen, founder of Child’s Farm, the British multi-award winning, baby and child personal care brand that took leadership of the category from behemoth Johnson’s Baby. They discuss: How to take on the biggest brand and win. Why passion so often leads to...Learn More
Estée Lauder has Lost $100 Billion in Value in the Past Three Years.
How a big bet on China dragged down a luxury legend. By Phil Wahba, FEBRUARY 3, 2025 || A Publication of Fortune For years before the pandemic, retail experts predicted that China would rival, perhaps even overtake, the United States as the top luxury market in the world. “In the...Learn More
Women’s Wellness – Opportunities, Challenges and What’s Next, with Catherine Magee, Playground | EP86
In this episode: Wendy Liebmann talks to Catherine Magee, co-founder of Playground, the sexual health and wellness brand, about the opportunities and challenges facing this newly emerging area of women’s health. They discuss: How sexual health and wellness is the last frontier of overall health and wellness. That 60 million...Learn More
How to Keep the Gen-Z Fragrance Boom Going
By Emma Sandler, JANUARY 8, 2025 || A Publication of BoF (The Business of Fashion) Fragrance has proved a bright spot amid the beauty sales slowdown. But to keep growing, brands need to adapt to consumer habits that are changing quickly. — Gen-Z’s preferences have shaped the beauty industry in...Learn More