WSL Search Results
Consumers Will Continue to Embrace Online Shopping After Crisis Ends
Wendy Liebmann of WSL Strategic Retail predicted consumers will also cut spending and seek to trade down. By Jean E. Palmieri // WWD, April 9, 2020 Consumer behavior will change dramatically when the coronavirus crisis is finally resolved. That will include a lasting dependence on online shopping and a marked trend toward...Learn More
Can Retailers and Brands Meet Online Shopper Expectations?
COVID-19 is causing an unprecedented number of shoppers to order basic goods for delivery, and many have never before purchased these categories online. What is their experience? Will they be omni-grocery shoppers in a post-COVID-19 world? The results from our report, How America Shops® in a COVID-19 Crisis. Online Orders...Learn More
Retail Brands' Reckoning: How They Treat Workers Matters
BY SARAH MAHONEY // Media Post, April 3, 2020 Much of the COVID-19 crisis has focused on retailer behavior. There’s the good: Opening an hour early, just for seniors! The bad: Forcing employees to work without protective gear! And mostly, there’s a vast in-between, with stores serving customers in a climate where every...Learn More
Want Brand Loyalty? Then Go for Greener Packaging
Our research shows that brand loyalty is low, while the demand for sustainable practices is accelerating. We see the shopper’s attention to sustainability in their preferences for clean ingredients, recycling and re-using, and their attention will quickly extend to product packaging. That presents an opportunity: brands and retailers should use...Learn More
In A Coronavirus World, Shoppers Demand to be Well | EP02
In this episode: Wendy Liebmann, WSL’s CEO & Chief Shopper, interviews Elizabeth Gretkowski, senior consultant at WSL, about The Big Business of WELL. They discuss how shoppers are responding in this time of heightened anxiety, their underlying mindset, share insights from WSL’s How America Shops® research, and define the long-term...Learn More
Caring During COVID-19 Crisis: Learning from Costco, CVS, Alibaba and Others
The most important acts retailers and brands can take while scrambling to adapt to the COVID-19 epidemic are acts of kindness. Based on the results of our recent “Caring Score” research, shoppers are most likely to stick to those retailers and brands that are proving now that they care about...Learn More