Shoppers Say: Inflated Prices are Here to Stay

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Shoppers are adjusting their shopping behaviors and budgets for the long haul as 90% expect the high inflation prices they are experiencing today to be around for a long time to come. Over 2/5 of shoppers are cutting back on how they spend in order to cover their basic bills like utilities and housing and groceries, with adjustments that ... Read more

Shoppers to Own Now

Shoppers to Own Now Report Banner
In this How America Shops® report we introduce you to 4 segments of shoppers who are shopping based on their commitment to a set of values, or a lifestyle. Social activism and standing for something have become more popular, creating two segments that make buying decisions based on their values of sustainability, which we describe as Earth ... Read more

The Big Business of WELL

The Big Business of WELL Report Banner featuring three women taking yoga class
People’s expectations are that every product and service they buy will help them be WELL, which opens the competition for WELL beyond the traditional categories of Food, Nutrition, Doctors and Medications. WELL presents unlimited opportunities. This new How America Shops® study tells you... if you can imagine a new role for your company, if you ... Read more

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