shopping habits Archives - WSL Strategic Retail

The Next Revolution in Shopper Insights with Keith Sleight | EP90

In this episode: Wendy Liebmann talks to Keith Sleight, expert in “shopping understanding”, who most recently lead the Shopper Centre of Excellence at Unilever, about the state of shopper insights and where it’s headed. They discuss: The biggest changes in the shopper research field over the last five years How “connected commerce” has changed how ... Read more

Gen A – White Space Opportunity or Not…(Yet)? with Candace Corlett | EP82

In this episode: Wendy Liebmann talks to WSL’s president, Candace Corlett about the emerging Gen A population, and other opportunistic shopper segments that can drive much needed retail growth in the near future. They discuss: The size of the Gen A cohort. What makes them unique Whether Gen A is ready for prime-time shopping or ... Read more

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