Future Now Future Next — Volume 2 [ 2024 ]
U.S. household size is shrinking, with exponential growth in single person households. Despite smaller baskets, these shoppers have more time to be focused on their own health and wellness, and they are more brand loyal across many categories.
This Future Now Future Next report helps you think about ways to ensure your future retail strategy is set up to win with this valuable and growing shopper group.
Our latest shopper insights – at your fingertips
Our national How America Shops® surveys explain what’s driving shopping behaviors, sentiments that influence how and where shoppers spend time and money what engages them emotionally, how categories and the retail landscape will be impacted. If you’re not a subscriber, send us a message using the form here.If you are a subscriber, you can access the report by signing into your account.
