The Snapchat pop-up at Selfridges allowed customers to interact with an AR mirror – giving customers new ways to interact with AR lenses, virtually try on sports kits, and see how they’d look in a custom-made football kit. Shoppers were given a QR code to save their looks to their devices to share on Snapchat.
![Top Innovator featuring Snapchat Locker Room popup at Selfridges](https://wsl-wp-staging.s3.amazonaws.com/wp-content/uploads/2023/03/12194311/356x504-Aug24_TopInnovator-SnapchatSelfridges.jpg)