WSL Search Results
Retail Brands' Reckoning: How They Treat Workers Matters
BY SARAH MAHONEY // Media Post, April 3, 2020 Much of the COVID-19 crisis has focused on retailer behavior. There’s the good: Opening an hour early, just for seniors! The bad: Forcing employees to work without protective gear! And mostly, there’s a vast in-between, with stores serving customers in a climate where every...Learn More
Gen Z is Redefining Wellness: 4 Must-Know Findings
The youngest shoppers, Gen Z approach the wellness movement differently than Millennials because they never had to learn it. Rather, they were born into a world aware of the products and habits that are bad for them, and the choices that are healthier. Now, in the wake of the COVID-19...Learn More
Shoppers to Own Now
In this How America Shops® report we introduce you to 4 segments of shoppers who are shopping based on their commitment to a set of values, or a lifestyle. Social activism and standing for something have become more popular, creating two segments that make buying decisions based on their values of...Learn More
Business on top, pajamas underneath: Walmart is selling work shirts, but not so many pants
BY JACOB BOGAGE // The Washington Post, March 28, 2020 With the rise of video conferences, workers realize they need professional tops, but not bottoms. A few more shelves might be looking bare at Walmarts around the country, or at least a few more bins empty at fulfillment warehouses. Customers are making...Learn More
How America Shops® In a COVID-19 Crisis
This is WSL’s first look at how Shopping Life® is changing in ways that will affect you now and long term. There is already one finding that we are confident to predict: A lasting change in the path to purchase for basic groceries and health products. It is not too...Learn More
In A Coronavirus World, Shoppers Demand to be Well | EP02
In this episode: Wendy Liebmann, WSL’s CEO & Chief Shopper, interviews Elizabeth Gretkowski, senior consultant at WSL, about The Big Business of WELL. They discuss how shoppers are responding in this time of heightened anxiety, their underlying mindset, share insights from WSL’s How America Shops® research, and define the long-term...Learn More