WSL Search Results
The New Language of Retail | EP12
In this episode: Our own Wendy Liebmann and Norman De Greve, Chief Marketing Officer at CVS Health, discuss how retail, and companies that sell through retail, need to communicate differently with shoppers today; what’s the same, what’s different and what the future will demand. Wendy and Norm discuss: How digital...Learn More
Shopper-Centricity is More Critical than Ever Before | EP11
In this episode: In this episode, Wendy Liebmann interviews Andy Murray, CEO of BigQUEST, and Founder and Chair, Customer Centric Leadership Initiative at the University of Arkansas’ Walton College of Business, and formerly head of customer experience at Walmart and ASDA UK. Wendy and Andy discuss: Why being a shopper-centric...Learn More
Reinventing Retail Relationships During a Pandemic | EP10
In this episode: In this episode, Wendy Liebmann interviews Greg Farrar, CEO of ECRM, a leading trade organization and provider of business-to-business solutions for retail food service operators, health system buyers, and for the suppliers of consumer packaged goods for general merchandise, food service products, medical supplies, and pharmaceuticals. You’ll...Learn More
Online Retail is Falling Flat – Here’s How to Give it Life
So far, e-commerce has gotten away with just being fast and functional. But in this pandemic, as more shoppers gravitate toward online purchases out of necessity or convenience, it needs to prove it can connect with shoppers more personally. Here are two common-sense ways retailers and brands can engage emotionally,...Learn More
The Great Retail Restructuring Begins | EP09
In this episode: In the final episode of this 3-part discussion, WSL Strategic Retail’s Wendy Liebmann and Candace Corlett, reflect on how shoppers are moving on having survived the chaos, and how companies must reset fast to accommodate them. The implications for retail, brands and service companies are now crystal...Learn More
There is No Going Back | EP08
Wendy Liebmann and Candace Corlett, WSL Strategic Retail’s managing partners, continue the previous discussion and talk bluntly about the fact that there is no going back. That longing for the past days of retail – pre-pandemic – is irrelevant and dangerous. They discuss how retail has not been “a happy...Learn More