WSL Search Results
Pet Wellness and Loyalty: A Retail Safari® Exclusive
The pet category’s foray into wellness is burgeoning, despite rising prices. In fact, brand loyalty in this category outpaces most others. But this exploding category risks facing a challenge common in wellness: confusion due to too many choices and fragmented retail. We sent our Retail Safari® scouts to check out...Learn More
Consumer or Shopper: Here’s The Difference!
All shoppers are consumers, but not all consumers are shoppers. Are retailers and brands making the proper distinction? In exploring what distinguishes these two groups, we also unearth through market research just how much shopping, not consumption, has changed – and how retailers can keep up. Are You Treating Your...Learn More
The Infinite Store Inside a Small Format
For our latest Retail Safari® excursions, our scouts visited several new retail concepts that meet the consumer’s preference for a quick trip but with innovative merchandising and experiential perks. What each of these store formats has in common: a small footprint where consumers can shop fast. Here’s what they get...Learn More
The Future of Wellness in Retail: 6 Trends
Good-health practices – including wellness products, services and treatments – are now a staple of many retail formats, and consumers are increasingly taking them for granted. We looked back at our WELLness research of the past year to see what The Future of Wellness holds. Following are our five predictions....Learn More
The Next Frontier in Retail Strategy: Planned Disruption
Massive disruption in where shoppers buy is underway, but in WSL’s new report, “Planned Disruption,” we help you make sense of it so you can meet consumer expectations and create your strategic plan. WSL surveyed consumers across the country to learn how they are discovering new products using new channels,...Learn More
The Biggest Consumer Shopping Trends of 2023
WSL has been following the path of consumer shopping for decades. And through 2022, shoppers led us on a more focused, lifestyle-specific retail trip. To prepare for 2023, we culled through our How America Shops® and Retail Safari® market research, and zeroed in on seven big trends that predict what’s...Learn More