WSL Search Results
Forget Channels. The Shopper Is the Center of Distribution
Retailers and brands are talking more about the demise of channels as shoppers get whatever they want, when and wherever they want. This behavior is not new, but its imprint is beginning to show profoundly, with many retailers struggling to remain relevant. Is the power of the consumer, as in...Learn More
How Retail Flagships Can Defy Tariff Uncertainty, Through Trust
Thanks to our Retail Safari® global innovation team, we’ve discovered three inventive flagships that illustrate how retailers can attract spending-cautious shoppers not by selling “stuff,” but by bringing their brands to life through trust and connection. We’re sharing ideas on how these examples can be applied in lower-cost, innovative strategies....Learn More
How America Shops® in a Crisis, Yet Again: 2025
In 2025, just as in 2024, 2020 and 2008, consumers are undergoing major financial uncertainty. WSL Strategic Retail has studied the implications of such crises on American shoppers over the years, so we went back into our How America Shops® data archives to previous “crises” studies to see how those...Learn More
Who’s Winning the ‘Digital Titans’ Battle: A WSL Deep-Dive
WSL Strategic Retail recently polled shoppers to learn how they use the retail powerhouses Walmart, Amazon and Target online sites. The “connected consumer” results produced several surprising behaviors that suggest the strengths, weaknesses and opportunities for the industry at large. We predict what’s next. Face it, Having an Omni Presence...Learn More
MMR recognizes "Women of Influence" for 2025: Wendy Liebmann
By Scot Meyer, MARCH 17, 2025 || A Publication of MMR (Mass Market Retailers) Wendy Liebmann: Pioneering the Future of Retail NEW YORK — Wendy Liebmann, founder, chief executive officer, and chief shopper at WSL Strategic Retail, is a globally recognized expert in shopper insights and retail strategy. Her consultancy...Learn More
The New Private-label Beauty Boom
By Noor Lobad, MARCH 25, 2025 || A Publication of WWD (BeautyInc) Retailer-owned beauty lines are gaining status as young and affluent consumers increasingly take to the category. “In beauty, people are always looking for what’s new and what’s different — and, presented the right way, private-label can be new,...Learn More