Channels: Department Store

Shoppers to Own Now

Shoppers to Own Now Report Banner
In this How America Shops® report we introduce you to 4 segments of shoppers who are shopping based on their commitment to a set of values, or a lifestyle. Social activism and standing for something have become more popular, creating two segments that make buying decisions based on their values of sustainability, which we describe as Earth ... Read more

Gen Z Changes How You Need to Deliver WELLness

Gen Z Changes How You Need to Deliver WELLness Report Banner featuring Gen Z Woman taking selfie with drink in hand
Generation Z did not have to learn to live WELL...they were born into a universe of fitness, knowing good food vs. bad food, drinking water, paying for organic, snacking on nutrition bars, demanding “free-from products”, monitoring their fitness, and accepting virtual health providers for physical and mental health. Gen Z’s acceptance of entrepreneurial brands and ... Read more

Loyalty in the Grab & Go Shopping World

Loyalty in the Grab & Go Shopping World Vector banner with title and icons
The shopping culture today is defined by speed and spontaneity, and this has far reaching impact on building shopper loyalty to a brand and a retailer. Shopping is organized in a new way to get it done faster, but it is not all about buying online, since most CPG is still bought in a store. In ... Read more

The Big Business of WELL

The Big Business of WELL Report Banner featuring three women taking yoga class
People’s expectations are that every product and service they buy will help them be WELL, which opens the competition for WELL beyond the traditional categories of Food, Nutrition, Doctors and Medications. WELL presents unlimited opportunities. This new How America Shops® study tells you... if you can imagine a new role for your company, if you ... Read more

Build My Magic Box

Build my magic box how america shops report main banner
In this How America Shops® report, Build My Magic Box, we take you into the feelings shoppers are experiencing as their lives and Shopping Life™, have been changed forever by the Internet. We also reached back 50 years to the wisdom of Marshall McLuhan, whose “medium is the message” applies as much today as it ... Read more
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