Retailer Innovator Categories: Experiential Retail

Situ Live: Retail… Storytelling… Reimagined.

Situ Live: Retail… Storytelling… Reimagined. Report banner featuring storefront of Situ Live store
Located in Innovation Alley in Westfield London, sits Situ Live – an immersive showroom that opened in October 2021. Situ is not a traditional store with shelves of inventory for immediate purchase. It is a showroom, where discovering and interacting with products comes first – and shopping comes later. Purchases are powered by QR codes ... Read more

CAMP: The Future of Brick Stores … Happiness

CAMP: The Future of Brick Stores … Happiness Report Banner featuring indoor playground display at CAMP
CAMP is a next-generation toy store founded in 2018 by Ben Kaufman, the former Chief Marketing Officer of digital media company, Buzzfeed. Following its first location in the Flatiron district of Manhattan, CAMP has expanded to eight more stores across New York, Boston, Dallas, Los Angeles, South Norwalk, CT, and Paramus, NJ. Each CAMP location ... Read more

Intelligent Retail: Walmart IRL

Intelligent Retail: Walmart IRL Report Banner featuring Walmart IRL station
In today’s shopping environment there is no shortage of “shiny new things”. Retailers are pulling out all the stops to engage, capture and create loyalty with the shopper. Enter the new first of it’s kind Walmart IRL. In this case IRL stands for “Intelligent Retail Lab” but the “intelligence” is not only the new technological ... Read more
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