WSL Search Results
Improve the Store Experience Category by Category WSL Has an Index to Help!
WSL recently asked thousands of shoppers what they value most in a brick-store shopping trip and what makes a good shopping experience. The answers, we learned, vary by category. So we measured how well various retailers deliver what shoppers want, by category, and reported the results in our Retailer Performance...Learn More
The Role of Stores: Retail 5.0 with Candace Corlett | EP35
In this episode: WSL’s Wendy Liebmann and Candace Corlett discuss that, in spite of all the attention given to ecommerce during the pandemic, the physical store matters. But not the same way it used to. They discuss: Why the store still matters to shoppers What shoppers expect from stores today...Learn More
Rising Prices Everywhere
Higher prices on everything from carryout tacos to gas in the car have gotten shoppers’ attention, and 85% have had to rethink their spending. The new WSL report, Rising Prices Everywhere, prepares you to respond by knowing where your category is on the shoppers’ “cut back” list. This report ranks 22 consumer product...Learn More
Amazon, Omni-Commerce & Metaverse with Andrea Leigh | EP34
In this episode: Wendy Liebmann talks with Andrea Leigh, former Amazon executive, and founder of The Allume Group, an ecommerce education community, about the future of commerce. They discuss: How lifestage and lifestyle needs coupled with new technologies mean that shopping is now a passive — rather than an active...Learn More
Shopper Research
Shopper Research Future Shop Podcast Always relevant, always laser-focused to accurately predict what’s next in shopper sentiment and behavior trends. Shopper research is different from consumer research. It tracks shoppers once they are engaged in the purchasing journey – in the store, at the category level and across all “phygital”...Learn More
Is This Latest Pharmacy Trend an Opportunity, or a Threat?
As pharmacists became distracted by other tasks that took them out-of-sight from behind the counter, shoppers increasingly turned to more accessible sources for advice. Our How America Shops® research explores the growing acceptance of online pharmacies, which challenge retailers to find their way back to their Rx shoppers. Shoppers Want...Learn More