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Change NOW
This How America Shops® report defines the Change in Shopping Life® that is well underway – it is not about to become; it is here. If you are still anticipating it, we are sorry to say that you are late. The Change has been created by the shoppers’ response to...Learn More
The Trend Predictor: Wendy Liebmann by Fragrance Foundation
Fragrance Foundation Accords | December 12, 2019 Wendy Liebmann knows what you’re going to buy before you do. She also knows why, and where you’re going to shop for it. The Australian-born founder of WSL Strategic Retail has been conducting research and reading the tea leaves about consumer habits for...Learn More
Millie Bobby Brown Meets ‘Idol’ at the WWD Beauty Inc Awards
By Emily Dougherty, October 21, 2022 || BeautyInc. – A Publication of WWD Women over the age of 50 have been routinely ignored by marketers for decades. Now, though, healthier and wealthier than any generation of women before them, Gen X is coming resolutely into focus. As American women age, they start...Learn More
Let’s Hear It For the Boys
Don’t think men want makeup? Think again as these mass retailers and specialty brands pioneers lead men to new categories. Men have been quietly pushing category growth in Wellness and Beauty including Men’s Skincare, Hair Care and Makeup, as well as mindfulness, nutrition, yoga, and more. Men’s engagement in these...Learn More
Holiday Shopper Talk: Stockings to be Half Full
As if the nation needed one more opinion on which to be divided: Half of shoppers are now giving the thumbs down to buying more gifts this holiday season. What is especially scary is those most likely to cut back are the youngest shoppers. Here’s what our 2019 Holiday How...Learn More
Commoditization of Mental Health
Mental Health is in the spotlight today as new services allow people to easily access mental health support as part of their overall wellness goals. From getting a good night’s sleep to finding a therapist online, there are new ways to get help through apps. As a result of this,...Learn More