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shopper research

The New Journey to Wellness – A Retail Opportunity

There is new momentum among younger women and men to research health topics that are considered taboo — think menopause, UTI, erectile dysfunction, sexually transmitted infections, low testosterone. Research often leads to purchase and “The New Journey to Wellness” sees opportunities for retail stores (vs. DTC sites) to provide information...Learn More

podcast

A Fast & Furious Take On Emerging Tech & Retail Trends with Justin Honaman | EP65

In this Cloud Chat episode: Wendy Liebmann, WSL’s CEO and Chief Shopper and Justin Honaman, Head of Worldwide Retail & CPG, GTM & Segment Leader for Food & Beverages for Amazon Web Services, continue Cloud Chat, a short, sharp, sometimes provocative take on emerging technology and the implications for the...Learn More

retailer innovators

Unwrapping Holiday Retail Innovation, Now!

‘Tis the season! Retailers and brands seem to be buckling down on their holiday marketing efforts earlier and earlier each year, often before Halloween. The lines between holidays like Halloween, Thanksgiving, and Christmas are blurring in physical stores and online, all in a bid to capture shoppers’ attention (and purchases)...Learn More

article

December Holidays Face Deflated Spending. Why and What to Do

In our latest How America Shops® survey, many gift givers said their budgets for this year’s December holidays are smaller than last year’s. So they are looking for better-than-good deals. Our latest research factors in the culprits behind shrinking holiday budgets, and shares how retailers can help consumers give, without...Learn More

article

Walking the Talk of the New Inclusion

Just a few years ago, being inclusive in retail meant recognizing non-binary consumers and those with “differently shaped” bodies. But to be fully inclusive, retailers and brands will have to embrace a much wider spectrum of differences, some of which we can’t even see. Our scouts have been researching the...Learn More

podcast

A Fast & Furious Take On Emerging Tech & Retail Trends with Justin Honaman | EP62

In this Cloud Chat episode: Wendy Liebmann, WSL’s CEO and Chief Shopper and Justin Honaman, Head of Worldwide Retail & CPG, GTM & Segment Leader for Food & Beverages for Amazon Web Services, introduce Future Shop’s Cloud Chat – a short, sharp, sometimes provocative take on emerging technology and the...Learn More

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