WSL Search Results
How to Keep the Gen-Z Fragrance Boom Going
By Emma Sandler, JANUARY 8, 2025 || A Publication of BoF (The Business of Fashion) Fragrance has proved a bright spot amid the beauty sales slowdown. But to keep growing, brands need to adapt to consumer habits that are changing quickly. — Gen-Z’s preferences have shaped the beauty industry in...Learn More
Transforming Retail with Norm de Greve, General Motors | EP84
In this episode: Wendy Liebmann talks to Norm de Greve, Global CMO of General Motors, and former CMO of CVS Health, about transforming industries, retailers and companies, and the role marketing plays. They discuss: How to keep the shopper with you as you manage dramatic change The importance of protecting...Learn More
What the Evolution of Dupe Culture Means for Beauty Brands and Retailers
By James Manso, NOVEMBER 12, 2024 || A Publication of WWD (Women’s Wear Daily) Try to copy Charlotte Tilbury and you’ll be met with an error message — and a humorous social media rebuttal. In a TikTok the brand posted last month showing a bottle of the brand’s Hollywood Flawless...Learn More
The Shrinking American Household and How it's Poised to Impact Retail
Future Now Future Next — Volume 2 [ 2024 ] U.S. household size is shrinking, with exponential growth in single person households. Despite smaller baskets, these shoppers have more time to be focused on their own health and wellness, and they are more brand loyal across many categories. This Future...Learn More
‘Invisible’ Channels Eroding Retail Categories
Under-the-radar retail channels such as TikTok, Instagram and marijuana dispensaries are eating up market share in the health and wellness category, our preliminary How America Shops® research suggests. If retailers and brands don’t respond to this threat soon, they’ll suffer the side effects. But we see opportunity. Invisible Channels are...Learn More
Future of Commerce 2030 Series Kicks Off in London
By Scot Meyer, OCTOBER 9, 2024 || A Publication of MMR (Mass Market Retailers) “If you have an interest in what the future holds for this industry, you’re in the right place today,” said Ed Morgan, president of The Emerson Group. LONDON — The Emerson Group kicked off its “Future...Learn More