WSL Search Results
Are You Honest Enough for Shoppers? 5 Steps to Get There
We asked shoppers to speak their truths about what they buy, how and why, and learned this: They expect the companies they purchase from to take responsibility for social change and to authentically PROVE it. In short, companies must “show” they are more sustainable, fair and community-focused – across all the...Learn More
Destination: Innovation. 4 Retail-Shaking Store Concepts
Sure, more shoppers are going back to stores, but which ones, and for what reasons? Now that tech has irreversibly changed the shopping trip, retailers have to anticipate a future when consumers find stores less important. These innovative approaches, discovered by our WSL Retail Safari® scouts, are turning stores into...Learn More
Retail Consulting Services
Many of the world’s biggest retailers and consumer brands use retail consulting services to drive their shopper-centric strategies. Whether to optimize the customer experience through focused workshops, develop new strategies or adapt to the changing retail industry, brands across channels and subsectors can benefit from retail consulting. When you work...Learn More
Shopper Expectations Have Accelerated. Ready to Meet Them?
People have emerged from their COVID cocoons, and this presents retailers with an unparalleled opportunity to reacquaint themselves. Here is how retailers can alter their foundations to support the accelerated expectations of more tech-enabled shoppers, who think online first and trip to the store second. Have You Met the 2021...Learn More
New Shopper Habits are Forcing Stores to Change The Space
Guess what? Shoppers grew to really like those quicker trips during the pandemic, and that’s forcing all retailers to rethink the space in their brick stores. We explored some ways retailers are reinventing their space to accommodate customers who have changed their focus, and our research hints at where it’s...Learn More
Retail Leaders Predict Future Success Relies on Engagement
Retail’s future isn’t simply online or in-store – it’s in a “chameleon consumer” who moves effortlessly through complexity and change. In WSL’s latest Future Shop® podcast, top executives from the Fashion Institute of Technology and Maybelline cultivate new ideas with WSL’s CEO Wendy Liebmann on retail futurism, from the role of...Learn More