Shopper Trends Archives - Page 11 of 11

Shoppers Have Ditched Routines: Here’s How to Reach Them

July 24, 2023October 17, 2017 by WslAdmin

Blog banner featuring photo of busy street of people with motion blur and dotted line paths overlaid on top

When it comes to shopping, the routine has all but disappeared for a significant portion of shoppers. Fortunately, a wealth of digital technology can help brands and retailers intercept shoppers – if they prioritize. We’ve got three disarmingly easy ways to do so. Want to sum up the shopper’s path to purchase in 10 words? Try ... Read more

How Supermarkets Can Win Back The Millennial Shopper

July 21, 2023September 29, 2017 by WslAdmin

Blog banner featuring market cafe and shoppers busily moving around

Fringe eateries, including kiosk-enabled restaurants and well-placed food emporiums, are nibbling at the edges of supermarket share, particularly among Millennial shoppers. Here’s what supermarkets can learn from places that offer convenience, fun and “better” food. It’s 6 p.m., the commute is a bear, and the shopper has one key requirement for tonight’s dinner: It’s got ... Read more