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shopper research

Increasingly Insecure. But Looking for “Joy”

Future Now Future Next — Volume 1 [ 2023 ] A 12 ppt. drop in financial security mirrors shopper concerns for coping with inflation. But it’s more than that: 90% agree this is a permanent price correction. And yet, even worried shoppers crave joy. Learn how you can sprinkle some...Learn More

article

Shoppers are Buying More Store Brands, But Brands are Muddy and May Not Know It!

Private label goods, or store brands, have become so sophisticated in packaging and quality that shoppers might not even recognize they’re store-exclusive. As our How America Shop® research into rising prices continues, we find up to 45% of shoppers are now buying more of these store labels. Are national brands...Learn More

shopper research

Paradox of the New Shopping World

In this report you will learn the impact of the paradox that is driving permanent change in retail as shoppers cope by creating their own solutions. Paradox #1: Inflation still roars: Low income are frugal out of necessity and higher income “just in case”! Paradox #2: More is Less: More channels...Learn More

podcast

Retail Media Networks with Parbinder Dhariwal | EP57

In this episode: Wendy Liebmann talks to Parbinder Dhariwal, VP & General Manager of CMX, at CVS Health, about the evolution of Retail Media Networks and the opportunity they offer to create more personalized shopping experiences. They discuss: Whether this is the moment of one-to-one shopper personalization. The challenge of...Learn More

article

Cosmoprof North America 2023: The Key Takeaways

By James Manso, July 21, 2023 || BeautyInc. – A Publication of WWD BEAUTY IS BOOMING — and so is Cosmoprof North America. The beauty trade show, which celebrated its 20th anniversary in Las Vegas last week, saw a swell of entrants flock to the floor. “Forty- four percent of...Learn More

article

Is Physical Retail Losing Out On Health for Women?

Retailers, are you talking to your customers about sexual health, menopause and menstruation? More women expect to find products to manage the symptoms of these conditions in the store, thanks to online brands dedicated to formerly “taboo” women’s health topics. The trick for retailers and brands is learning where to...Learn More

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