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WSL Search Results

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Walking the Talk of Inclusion

Shoppers want to feel welcomed everywhere, and retail is not excluded. More consumers support brands that promote equality – and the louder, the better. WSL’s experts share their firsthand examples of brands and retailers doing just that, including Unilever, M.A.C and Trader Joe’s. Shoppers are Equality Activists. How is Retail...Learn More

article

Recession, Poof! WSL Research Shows 70% are Fiscally Upbeat

WSL’s How America Shops® research shows more than 70% of shoppers are secure or optimistic about their finances. And as the weather warms, vaccinated shoppers are more eager to return to brick stores. Here’s what retailers can do to meet the shopper’s pent-up passion to go out and spend. Talk...Learn More

podcast

The Color of Retail with Terry Thomas | EP16

In this episode: Our own Wendy Liebmann and Terry Thomas, EVP & Chief Customer Officer, Unilever US, discuss how diversity and inclusion are critical to building a modern, socially responsible company that today’s shoppers expect. What Diversity and Inclusion actually mean (it’s more than ethnicity) Why an intrinsic, top-down approach...Learn More

shopper research

Gen Z: The Next Shopping Revolution

Catch ‘em if you can!  While Gen Z’s are leading the way in digital shopping, they are a diverse group…not all are ordering online or using digital payments in-store. Look for them to be… Online AND in the store In big chains AND specialty stores In Beauty, Dollar AND Convenience...Learn More

podcast

Shopping Next: Myths, Realities and What Will Endure | EP15

In this episode: Our own Wendy Liebmann and Candace Corlett (WSL’s dynamic leadership duo) discuss the new realities of the emerging retail world and challenge whether or not new shopping patterns formed during the pandemic will endure. Wendy and Candace discuss: Whether physical stores will remain viable How time is...Learn More

article

Kroger Health President Talks ‘Food as Medicine’ Strategy

Wendy Liebmann, WSL CEO, Interviews Kroger Health President, Colleen Lindholz, on Kroger’s Health Strategy. When the supermarket giant Kroger decided to embark on its “Food as Medicine” strategy, it did not overthink it. In fact, its companywide approach is disarmingly simple, explains Kroger Health President Colleen Lindholz: It answers three...Learn More

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