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shopper research

Shoppers Say... It's Their Economy

Future Now Future Next — Volume 3 [ 2023 ] While economists claim the economy is better, what shoppers care about is their personal economy. In Future Not Future Next we explore how 77% of shoppers are coping with financial anxiety, the 64% who feel high prices will still go...Learn More

article

How Women's Health Brands Are Driving the Future of the Category

By Emily Burns, OCT 06, 2023 || BeautyInc. – A Publication of WWD A look at how brands including Womaness, Kindbody and Bayer are employing products, campaigns and community to destigmatize women’s health. At the Beauty & Wellness Forum, Wendy Liebmann, chief executive officer and chief shopper at WSL Strategic...Learn More

podcast

Retail Leaders Define 6 Vital Trends for 2024-2025 | EP60

In this episode: Wendy Liebmann talks to six industry leaders about key trends that will impact retail in 2024-2025. Listen to: They discuss: The health and wellness revolution at retail, and how to define women’s wellness. The new generation cohort driving growth: how 50+ consumers are the big opportunity now....Learn More

shopper research

Increasingly Insecure. But Looking for “Joy”

Future Now Future Next — Volume 1 [ 2023 ] A 12 ppt. drop in financial security mirrors shopper concerns for coping with inflation. But it’s more than that: 90% agree this is a permanent price correction. And yet, even worried shoppers crave joy. Learn how you can sprinkle some...Learn More

shopper research

Paradox of the New Shopping World

In this report you will learn the impact of the paradox that is driving permanent change in retail as shoppers cope by creating their own solutions. Paradox #1: Inflation still roars: Low income are frugal out of necessity and higher income “just in case”! Paradox #2: More is Less: More channels...Learn More

podcast

Retail Media Networks with Parbinder Dhariwal | EP57

In this episode: Wendy Liebmann talks to Parbinder Dhariwal, VP & General Manager of CMX, at CVS Health, about the evolution of Retail Media Networks and the opportunity they offer to create more personalized shopping experiences. They discuss: Whether this is the moment of one-to-one shopper personalization. The challenge of...Learn More



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