Are You Honest Enough for Shoppers? 5 Steps to Get There

Pink and red banner featuring statistics on what shoppers want retailers to be honest about
We asked shoppers to speak their truths about what they buy, how and why, and learned this: They expect the companies they purchase from to take responsibility for social change and to authentically PROVE it. In short, companies must “show” they are more sustainable, fair and community-focused – across all the media their customers use. Here ... Read more

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