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The Bridge to an Open Society
As stores re-open, retail will be on a rollercoaster ride. As shoppers swing from panic stock-up to frugal shopping, categories, brands, and retail choices will be impacted. You need to know how to plan for the next 6 – 12 months. WSL’s How America Shops® report, The Bridge to an...Learn More
Supporting Shoppers’ Emotional Health in a Crisis
Back when life was ‘normal’ – before facemasks became lifestyle accessories – nearly 45% of shoppers told us stress was the top obstacle to leading a healthy life. Now, the COVID pandemic has created more stressors challenging emotional health . . . the virus anxiety about financial security isolation/depression grieving the...Learn More
How to Wrestle a Crisis: 8 Retail Revelations from Helena Foulkes
Helena Foulkes is a rare retail titan. She has spearheaded dramatic transformation as both the former president of CVS Pharmacy, and as CEO of luxury brand Hudson’s Bay Co, and she is a board member at Home Depot. As a cross-channel retail leader, Foulkes has learned how to manage a...Learn More
Will Shoppers Surge to Re-opened Retail? Probably Not
Sales signs may not be enough to bring shoppers into reopened stores. Two mighty forces are working against a resurgence of store traffic: One is the risk of contracting COVID-19, which will keep many shoppers away; the second will be how shoppers rethink spending after being unemployed or furloughed for...Learn More
How to Connect with Struggling Shoppers Today
As we move from health crisis to financial crisis, its crucial to understand how to engage frugal and frightened shoppers who are already asking, “Is this a smart use of my money”? To fuel our clients with ideas on just how to do that, we dug through our archive of “Smart...Learn More
What is the Future of Retail in a COVID-19 World? | EP03
In this episode: Helena Foulkes, former CEO of Hudson’s Bay Co (Saks Fifth Avenue), president of CVS Pharmacy and current Home Depot board member talks frankly to Wendy Liebmann about the future of retail, winners and losers, silver linings and how to lead in a crisis. What’s the Future Shop...Learn More