Unpacking the Nuances and Needs of the ‘New Value’ Shopper

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Amid post-pandemic shifts in how consumers buy goods, stubbornly high prices and a squad of ankle-biting retail competitors, WSL Strategic Retail has been researching how today’s shoppers think about “value.” Specifically, how their definition of value guides what they spend their money on – and won’t – as well as where they will spend it. ... Read more

Pet Wellness and Loyalty: A Retail Safari® Exclusive

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The pet category’s foray into wellness is burgeoning, despite rising prices. In fact, brand loyalty in this category outpaces most others. But this exploding category risks facing a challenge common in wellness: confusion due to too many choices and fragmented retail. We sent our Retail Safari® scouts to check out the new pet marketplace. Retailers, ... Read more



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