WSL Search Results
From Chaos Comes Clarity: A Future Now-Future Next Study
WSL’s annual forecast on where shoppers are headed and what companies need to focus on in the coming 18 – 24 months. Based on WSL’s How America Shops® research, this Future Now-Future Next study reveals: How shoppers have been transformed by the pandemic (and not) Where and how they’re shopping...Learn More
My Random Shopping Life
The evidence is all around us – shopping is becoming more and more digital. For some, buying online has become a way of life… their primary method of getting the shopping done, regardless of whether it’s the weekly grocery trip, the quick fill-in trip for tonight’s dinner or the impulse purchase...Learn More
What’s On Trend For Retail In 2022? Here Are 5 Predictions
By Bryan Pearson on December 3, 2021 || Forbes If the past two years have taught the retail industry anything, it’s to meet the unexpected, eye-to-eye, with more of the unexpected. Unexpected as in surprising channels, unpredictable brand partnerships and even a dose of the expected. Because consumer desires have not changed;...Learn More
The Clock is Ticking on Livestreaming and D2C. Are You In?
How America Shops® surveys of thousands of shoppers and our most recent study reveal nearly half of young consumers have already purchased directly from a brand. We dug deeper into the implications of direct-to-consumer trips, including livestreaming, and discovered a territory rich in retail opportunities. We share examples, here. The...Learn More
Learnings from the Front Lines in Dramatically Changing Retail Times with Anne Fink | EP28
In this episode: Wendy Liebmann talks with Anne Fink, president of global foodservice at PepsiCo about how she, her team and her food service community responded when the industry shut down overnight — and how together they have reinvented their business model for these changing times. They discuss: The importance...Learn More
The Human Store: How Hy-Vee, Nordstrom, Victoria’s Secret and Camp Do it
Among the reinvented retail formats we have seen that meet post-pandemic shopper expectations, few resonate as deeply as the efforts by some retailers and brands to create authentic, human experiences. What does this mean? From our recent Future Shop® podcast, WSL leaders explain what makes a “human store,” with boots-on-the-ground,...Learn More