Fashion Archives

Categories Reimagined: Discover NEW!

Click the link and launch a free tour of how a Retail Safari® can satisfy your shopper’s quest for finding something new in a retail store. In this free innovation tour: The physical store is the discovery zone where most shoppers go to find something new, stock-up on groceries or find an item they need right ... Read more

Paths to Beauty: Eyes Everywhere…

This Retail Safari® brings you innovators, both brands and retailers, who are delivering what the next generation of shoppers expect: convenience, personalization, and discovery. Will it stop with beauty? Is your category next? In this Retail Safari®, we identify: Convenient solutions like dual-purpose cosmetics for everyone and channels to discover the best in beauty Innovators ... Read more

Breaking Barriers In Apparel: What Does It Mean For You?

What starts in one category extends to other unexpected areas. Apparel is one category known for leading disruption with a futuristic approach to retail. The innovations that we are seeing today in fashion will transform shoppers’ expectations of shopping next. In this Retail Safari®, we tour four Apparel stores, Amazon Style in Los Angeles, CA, ... Read more

The Store of the Future: A Community Hub

Kids Foot Locker and Adidas present the Store of the Future: a Community Hub where shoppers socialize, experience a brand, and shop together. In a digital world, shoppers are looking for a human store and a happy shopping experience. Kids Foot Locker’s House of Play in Dallas, Texas and Adidas’ flagship in Berlin, Germany validate ... Read more

Hy-Vee: The Best of What’s Next

In September 2021, grocery retailer Hy-Vee opened a futuristic prototype in Grimes, IA that reimagines the grocery shopping experience. It is a phygital destination that includes Scan & Go checkout, digital kiosks to locate items in store or order online, digital shelf labels, recipes, curbside pickup for fast meal orders, wellness support, and so much more. A reimagined floorplan ... Read more

Victoria’s Secret: From Aspirational to Inclusive

For much of its history, Victoria’s Secret represented an aspirational definition of femininity and sexy. Now, it is on a mission to expand its definition of sexy – and become every woman’s biggest advocate. The transformation from aspirational to inclusive started with a makeover of imagery in its brick-and-mortar stores, including its Fifth Avenue flagship. ... Read more

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