services Archives - Page 6 of 7

5 Ways Gen Z are Defining Wellness, and Why Retail Should Care

February 23, 2023February 26, 2019 by WslAdmin

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By Emily Dougherty, October 21, 2022 || BeautyInc. - A Publication of WWD Women over the age of 50 have been routinely ignored by marketers for decades. Now, though, healthier and wealthier than any generation of women before them, Gen X is coming resolutely into focus. As American women age, they start feeling invisible and undervalued. This ... Read more

The Store Shelf is a Huge Underused Media Center

July 21, 2023January 28, 2019 by WslAdmin

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Retailers are over investing in stores of the future and digital technologies while the shelf, where 91% of consumer packaged goods sales happen, remains an emotional wasteland. Shoppers have emotional connections to the categories they buy, triggered by the benefits they expect from using a product, so why do retailers keep delivering transactional experiences? Engage ... Read more

Robomart May Resurrect the Strip Mall: Future Shopping Life

July 24, 2023January 18, 2019 by WslAdmin

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If self-driving stores and same-day delivery are the future of Shopping Life®, encouraging shoppers to stay at home, then what will become of traditional (and outmoded) centers? We have a few ideas… but what are yours? We thought Shopping Life® had changed in the last five years, but the next five (or two) will make ... Read more

9 Tips For Mastering The In-Store Experience

February 23, 2023August 14, 2018 by WslAdmin

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By Sarah Brown // Business of Fashion, August 08, 2018 Retail may be in flux, but beauty customers are still buying big at physical stores. Sarah Brown examines how beauty's savviest brands keep shoppers shopping. New York, United States - Earlier this summer as I was packing - at midnight, predictably - for a 7 am flight ... Read more

Gen Z Finds Its Own Unique Path to Purchase

July 21, 2023August 8, 2018 by WslAdmin

Blog banner featuring woman holding drink while looking at store jewelry

Sometimes it’s a new path, sometimes it’s an old one. Here’s a very personal, Gen Z, view of shopping that underscores how fresh and new even long-term retail practices are to young consumers. Retailers that do not see their shopping experience through young eyes risk losing relevance, and growth opportunities. Meet Kaci, WSL’s summer intern ... Read more

The Miss with Walmart’s Jetblack

February 23, 2023June 22, 2018 by WslAdmin

Blog banner featuring mother holding her child in the kitchen and talking to her other two children

By Candace Corlett // President at WSL Watching Walmart has become my new entertainment (along with Broadway theater, Mr. Robot, Westworld, Suits, and my grandson, Baby James Jordan.) I am watching this brilliant example of how a long stretch of losses (9 quarters of poor sales performance at Walmart) energized this company that had become ... Read more

Beauty Seeks Role in Future of Drugstores

February 23, 2023April 20, 2018 by WslAdmin

Blog banner featuring CVS pharmacy with employee and customer

By Faye Brookman | WWD Article - April 20, 2018 Pharmacy, in-store clinics and other health-care initiatives are altering the drugstore retailing landscape. What role will beauty play as drugstores evolve to a more health care-centric format? The question is whether CVS’ $69 billion acquisition of health insurance giant Aetna; Walgreens’ partnership with insurer UnitedHealthcare, ... Read more

Shoppers Want Respect, Not Discounts | 7 Brands that Deliver

July 24, 2023March 28, 2018 by WslAdmin

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Shoppers yearn for retailers that deliver respect, but our research shows only a handful deliver it the way shoppers want it. What are they doing right? We explore several examples of retail companies that succeed in winning the shopper’s respect. When the shopper wants to be put first, she goes to Aldi. Or Amazon or ... Read more

Gen Z Is More Important Today Than Ever, 5 Reasons Why

July 21, 2023March 14, 2018 by WslAdmin

Blog banner featuring woman with sunglasses holding her phone while rolling inside a shopping cart

Generation Z, now one-quarter of the US population, is growing up and providing a fresh glimpse into retail’s future. Here are five factors you need to know about how this generation shops and differs from Millennials. Generation Z, those born between 1996 and 2011, represents 26% of the total population, according to Nielsen, and its roughly 72 ... Read more

More Brands Checking Into Hospitality & Fitness, Should You?

July 24, 2023January 3, 2018 by WslAdmin

Blog banner featuring grass field with large amount of people doing yoga on mats

There is no longer a routine path to purchase, so retailers and brands are breaking their own molds. Among the trends: Many are turning to fitness and hospitality in the latest bid to shape-shift into what shoppers want their stores to be. We’ve reported before that shoppers are increasingly ditching their shopping routines. The latest piece of ... Read more

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