WSL Search Results
From TikTok to Retail – Here’s How it’s Done
This Retail Safari® is a quick, thirteen-page snapshot of what is breaking the internet in TikTok’s Beauty and Wellness space in the beginning of 2023. What opportunities might these trends have for your category? In this report, we cover: Four viral Beauty and Wellness trends from TikTok that are catching...Learn More
The Next Frontier in Retail Strategy: Planned Disruption
Massive disruption in where shoppers buy is underway, but in WSL’s new report, “Planned Disruption,” we help you make sense of it so you can meet consumer expectations and create your strategic plan. WSL surveyed consumers across the country to learn how they are discovering new products using new channels,...Learn More
Retail Safari® to See the Future of Retail with Joi Pratt | EP47
In this episode: Wendy Liebmann talks with Joi Pratt, Senior Consultant for Shopper Activation, at WSL Strategic Retail, about how the WSL team brought the future of retail to life in real time through a customized Retail Safari®. They discuss: The 5 Health & Wellness trends that were the focus...Learn More
The Biggest Consumer Shopping Trends of 2023
WSL has been following the path of consumer shopping for decades. And through 2022, shoppers led us on a more focused, lifestyle-specific retail trip. To prepare for 2023, we culled through our How America Shops® and Retail Safari® market research, and zeroed in on seven big trends that predict what’s...Learn More
Build A Modern Social Brand with Mindy McKnight | EP46
In this episode: Wendy Liebmann talks with Mindy McKnight, CEO of M-Star Media Inc., content developer and founder of Hairitage by Mindy, about how to build a successful CPG brand today. They discuss: The essence of building a successful multi-million dollar brand without losing its founder soul, and its solution driven reason-for-being...Learn More
Planned Disruption
This new report suggests that the disruption that is underway in shopping can be anticipated and managed if you follow the shopper. In this report we cover: The synergy between shoppers’ passion for digital tools and the majority of shoppers, who choose to shop in and discover what is new on displays in...Learn More