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Who’s Winning the ‘Digital Titans’ Battle: A WSL Deep-Dive

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Blog banner featuring halftone hand with magnifying glass over a laptop screen. Amazon, Target, and Walmart+ deliveries are floating out of the screen. The top right corner has another halftone hand with dollar bills dropping out of it.
WSL Strategic Retail recently polled shoppers to learn how they use the retail powerhouses Walmart, Amazon and Target online sites. The “connected consumer” results produced several surprising behaviors that suggest the strengths, weaknesses and opportunities for the industry at large. We predict what’s next. Face it, Having an Omni Presence Doesn’t Make You Special In ... Read more

Unpacking the Nuances and Needs of the ‘New Value’ Shopper

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Blog banner featuring Walmart+, Temu, ThredUp, Facebook Marketplace, Chewy
Amid post-pandemic shifts in how consumers buy goods, stubbornly high prices and a squad of ankle-biting retail competitors, WSL Strategic Retail has been researching how today’s shoppers think about “value.” Specifically, how their definition of value guides what they spend their money on – and won’t – as well as where they will spend it. ... Read more
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