customer service Archives - WSL Strategic Retail

If You Can’t Make It Cheaper, Then How About Easier?

May 1, 2024April 10, 2024 by Maryann Javier

Blog banner featuring woman getting employee assistance at self checkout

More than eight in 10 shoppers prioritize price over convenience when choosing where to shop, our How America Shops® research shows. So how do they choose where to shop when prices are high everywhere? Ease could provide that competitive advantage, but shoppers tell us retailers have to get better at it. When All Prices Are ... Read more

These 3 Retailers Are Testing Added Services. Are You?

May 1, 2024March 26, 2024 by Maryann Javier

Blog banner featuring petco, boots beauty, and walmart pet services

Retailers have been experimenting with added services to appeal to hurried shoppers for years, but these latest innovations, explored by our Retail Safari® scouts, offer fresh insights. Here’s a sampling of added in-store features at Boots, Walmart and Petco, and how to deal with the critical real estate question. The Hot New Retail Category? Tailored ... Read more

70 Million Gen Z Are Coming! What Retailers Should Know

May 1, 2024March 12, 2024 by Maryann Javier

Main banner for 70 Million Gen Z are Coming blog featuring diverse group of smiling young adults

Gen Z is the second-largest population in the U.S., and every day millions become consumers. We analyzed our latest How America Shops® reports to learn just what motivates these shoppers most. We then pulled our insights into five activations that retailers and brands will find relevant. For The Youngest Generation, Gen Z Sure Gets Around ... Read more